Design and Brand Strategy

Let’s elevate your brand together

Brand Designer

I’m Kevin Craft, your Freelance Design & Branding Strategist

 

Discover Services     Let’s get to Work

Not just another
designer

To run a successful business, you need a robust design and branding strategy. But what does it mean to ‘position your brand’? Where do you start with creating a strategy? How does a brand story fit into all this? I’ll work with you to devise a strategy-based brand identity design you’re proud to call your own.

Explore Branding Services

logo folio

 

Logo Folio

I’ve collaborated with many clients as a freelance graphic designer, both local to Dallas and globally. I’ve included some of my favorites in this portfolio for logo creation

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brand designer course


Brand Strategy Course

Strategic brand design is something I want to share with other designers. That’s why I’ve created an online course with Domestika to teach others how to put strategy before design. Feel free to check it out.

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Atlanta Realty Branding Design


Bedgood Realty

Discover how I helped Team Bedgood, an Atlanta real estate company, rebrand their business. The result: a design and branding strategy the founder was a huge fan of.

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3 Pillars of Success

An exceptional brand identity doesn’t come down to luck or chance, but rather a well-thought-out design and branding strategy.

01

Purpose

None of my designs are accidental. Every brand has a story fueled by meaning and purpose – one that can be translated to resonate with target audience members.

 

 

02

Form

Distinguish between good and great. Using grids and a creative eye over software is part of the reason why my designs stand out. The reason: humans are drawn naturally to symmetry and angles.

03

Personality

Personality means everything, as it has the power to make or break your brand. How are you wanting to come across? I do workshops with my clients designed to unearth this to aid in the design. 

 

brand personality


Reputation 

 

As a freelance design and branding strategist and business owner, I know the importance of working with someone you trust.Take a look at some of my loyal clients to learn why they chose to hire me.

 

Ready to create a strategic brand design?

01

Drop me a Line

Get in touch with me, outlining your design needs and goals. If it sounds like something I can help with, I’ll invite you to a workshop.

02

Attend My Workshops

Strategy comes before design. We will complete various exercises to fine-tune your brand identity and vision during a bespoke workshop.

03

Prime Design Time

Once we know what your design and branding strategy hopes to achieve (and the contract has been signed), I’ll get working on it.

Contact Me

Looking for an innovative freelance design and branding strategist? It’s time to level up your brand. Fill out the form below and let us discuss your project.

    Freelance Design & Branding Strategist

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